From:
http://screenrant.com/star-wars-chinese-box-office/< Edited >
China is this year set overtake the US to become the biggest film market in the world, and big part of this boom has been a relaxing on the rules restricting foreign releases. Over the past few years, the country has vastly increased the number of non-Chinese productions it approves for cinema release (it’s now up to 34), which has sent the box office potential of the highly-populated country into overdrive. It’s now getting to the point where studios wanting big hits appealing to China not merely as a potentially lucrative option, but an essential part of moviemaking. This is why there’s been an increase in films with core Chinese supporting characters or sequences set in China – it helps to become one of those 34, and gives a key marketing point once you’re in
< Edited >
